Wednesday, April 1, 2020

Making $$$ on Zazzle WITHOUT Creating Products!


Yes! You really can make extra money on Zazzle without creating any products! In fact, you can make MORE from my products than I do! How? Let's talk about it...

If you'd like to become a Designer on Zazzle, check out THIS POST.

BECOME A ZAZZLE AFFILIATE (Associate)


I have a lot of people ask me why I promote other people's products as well as mine. "You're trying to make money right? Why would you promote other artists? Aren't you competing for the sale?"

No, we are not in competition. I promote other artist's work as an affiliate, as well as my own products as a designer. There's one simple reason for this: Affiliates make 15% of every sale made by clicking one of their links! 15%

For those of you who aren't creating products on Zazzle, the royalty rate we set our products at plays a part in why affiliates make more money than designers in a lot of cases. For example: I never set my rate any higher than 13%, and items I sell the most are set between 10-12%. Why? Because in the marketplace one must compete with other's products to an extent. A big part of that is the price. It's debatable and I've seen a lot of sellers who set their rates much higher and say they still get a lot of sales. They say it's Consumer logic to think that the higher priced item is better. However, I've also done some digging into ProDiamond and ProPlatinum sellers and I notice that their rates aren't typically higher than my own.

What you need to know as a potential Affiliate is that when we set our rate to 15% we are charged an extra fee, so most designers don't do it. This means that you make more money than the designers do on their designs in many cases.


HOW DOES THE AFFILIATE PROGRAM WORK?


Quite simply, you take a link and post it... Anywhere people are likely to click on it. Anytime you sell a product, you make 15%. It's that easy.

When you create an account on Zazzle you are given a Referral Number. While you are logged into your account, you can use the various share buttons (one of which is a link button) to share the link with your referral number already attached. You can also add your referral number to any link on Zazzle, and Zazzle will provide information on how to do that! These links have a 45 day cookie which means if someone visits the link without buying, but then goes back a few days later to buy, your referral number is still active and you will still get your 15%. You can find all of the Zazzle Associate Program details here: https://www.zazzle.com/sell/affiliates

Follow the prompts at the link above to sign up for a free Zazzle account and start making money now!


WHAT LINKS SHOULD I BE SHARING?


There are product links and share buttons on every single product page and you can promote any product on Zazzle that you want. Zazzle also provides pre-made Banners for the site, and they give you a link for each one with your referral link already within it (provided you are signed into you account).

Here is one of their Banners:

https://www.zazzle.com/home+gifts?rf=238031695006498035&CMPN=ban_home_pets_2016


I won't lie... I'd love for you to promote my products! But you can promote any product you that you can find an audience for.

CLICK HERE to learn more about promoting (closer to the bottom of the post)

Options for promotion include Social Media, Video Ads, Blogging, Radio & Podcasting, as well as others.


WHAT KIND OF PRODUCTS DOES ZAZZLE CARRY?


There are literally Hundreds of Thousands of products on Zazzle created by very talented designers! Zazzle's Categories include:

The numbers next to each department show how many blank products are within each one. This view comes from the creation link for designers, and each are hyperlinked, hopefully so that you can take a look at what items are within each category. By their creator list of categories, Zazzle currently has 3,155 products for designers to post their artwork on for selling.

DESIGNERS & AFFILIATES WORKING TOGETHER


It's important for Designers and Affiliates to work together. Why?

Because EVERYONE WINS! I've often felt an air of competition on Zazzle, and I've witnessed it in the designer forums as well. Some have this idea that they must compete with other designers in order to make money. Yes, to an extent there is competition to be placed in search results and in the marketplace. However, many sales will come organically through affiliate links that are found on social media, blogs, or elsewhere.  We all know that organic traffic is best, and we also know that if our descriptions, tags, and titles are appropriate the customer WILL find our product when they search for what they want.

This air of competition, for the most part, must end if we plan to be successful and actually make money on Zazzle.


When you create a Zazzle account, you will gain access to the Zazzle Forum and there are 2 areas in the forum specifically for Affiliates: "Affiliate Design Requests", & "Affiliate Theory Advice and Generating Traffic".

The Affiliate Design Requests is where Affiliates post designs they want to see on specific products. If you accept the request and design what they want, they will then promote the product. This is an important strategy for Affiliates, because they are better acquainted with what their particular audience wants! If you are a beginner Affiliate, consider who you will be promoting to and make sure you give them exactly what they're looking for. Most successful sellers on Zazzle focus on precise niches, and as an Affiliate you will also have to decide what niches will be valuable to your viewers.

The Affiliate Theory Advice and Generating Traffic is exactly what it sounds like. Affiliates discuss there how to target their audience and specific techniques for getting traffic through to their links. It's very important information and will make a huge difference in your own success to pay attention to those who are already making money.


WORKING WITH DESIGNERS


Designers and Affiliates work well together when everyone is clear on what they need and what they like.
As an artist, it may initially be difficult to consider what the customer wants. I know it was for me at first because I simply love to create art and I already have an idea in mind for what I'm creating. But as time went by I realized how much money I was missing out on by not being flexible.
Many Affiliates expect Designers to do this. Many customers expect Designers to do this as well. If I've created something that someone likes, but they say "Can you just make that a different color, and move this thing over, and remove that particular image?"... I will do it as quickly as I can. This builds report with customers and Affiliates who will likely come to you again with requests... and that means more sales!

When you become an Affiliate, be sure you are prepared to ask for what you want. You can always choose from the thousands of products already on Zazzle, but if you like someone's style and want to cater to a specific audience, be completely clear in what you want.

One Affiliate, which I now consider a dear friend, has absolutely no problem telling me what she does and doesn't like. She will straight up tell me, "You need to move that thing, or make this color brighter. I like it but it's just off center. It needs to be fixed." At first I was put off and kind of feeling pushed around, but I realize that she's been designing for many years and that she wouldn't tell me something that isn't going to benefit both of us. Her instinct and technique is incredible, and I have come to value everything she says to me with the highest respect.

The point I wanted to make here, is that if we work together in a professional and friendly way, we all make more money than we ever would alone. It's just a WIN-WIN situation.


WHAT ARE YOU WAITING FOR?


I hope I've covered the most important topics here for potential Affiliates. When you create your account, you can go to "My Account" by hovering over your avatar in the top right corner. On that "My Account" page you'll find everything you need from Zazzle Tutorials to Promotional Tools.

While you may be stuck at home right now... Never underestimate the buying capabilities of other people who are also stuck at home. I've made 7 sales in the past few days which is way more than I expected (with what's currently happening in the world).

When I first started creating seriously on Zazzle, I definitely underestimated potential sales in the Pagan Community. My Pagan/Witchcraft focused shop sells more products than any other shop! If you're interested in selling within that niche you can visit the Cosmic Crow Designs shop to see what products are available.

Thank you so much for reading! I wish you Abundance and Success!

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